Synergy West is a member of the Institute of Management Consultants and a leading cost-management consultancy with a network of  consultants in Australia. We help clients to support the health and growth of their business, whatever its nature, focusing on the proactive expense and supplier management. Synergy West consultants work within a national network and at the same time support you locally. Every single consultant is looking forward to supporting you to unveil bottom-line extra profit and create new financial scope.

Team Discussion

Will Singer CMC


Will is the Managing Principal and Director of Synergy West Pty Ltd and is  an IMC accredited  Certified Management Consultant .


Will worked in general management for multinational petrochemical companies across Australasia, Europe and Africa. He served in the South African Infantry and commissioned as an Officer in the Royal Australian Navy.

Will graduated in Carbon Management, Marketing Management, Business Administration, Project Management and Polymer Technology. Will has a Masters in Business Administration from the Edinburgh Business School (Heriot-Watt University) and authored a book for small business called Profit Factory.

Will contributes to financial journals, small business media, and business newspapers.

Security Clearance: Will is cleared to Negative Vetting Level 2 which  permits access to classified information/resources up to and including TOP SECRET.

Will can be contacted  on 0404 887 193 or Click the LinkedIn icon to connect with Will.

"As a finance professional you need to be asking three questions about your business (frequently): If you were paying 20% more on general expenses , how would you know it? How do you know if you compared well to industry standards and benchmarks? Finally how do you know if you have the best program structure to ensure price tension? You are, in the most part, at a disadvantage - because your suppliers sell a  few products or services to many clients, while the your buyers purchase many products from many different suppliers." Will Singer